Cases in advertising management / Larry D. Kelley and Donald W. Jugenheimer

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TextPublication details: Armonk, N.Y. : M.E. Sharpe, c2009Description: 120 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF 5823 K444C (Browse shelf(Opens below))	Available	201012080061

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Previous	HF 5823 K444A Advertising account planning : a practical guide /	HF 5823 K444A 2011 Advertising account planning : planning and managing an IMC campaign /	HF 5823 K444A 2011 Advertising account planning : planning and managing an IMC campaign /	HF 5823 K444C Cases in advertising management /	HF5823 K477A 2013 Advertising for people who don't like advertising /	HF5823 K477A 2013 Advertising for people who don't like advertising /	HF5823 K536O 1986 Otto Kleppner's advertising procedure	Next

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