The online advertising playbook : proven strategies and tested tactics from the Advertising Research Foundation / Joseph Plummer ... [et al.].

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Material type: Text

TextPublication details: Hoboken, N.J. : Wiley, c2007.Description: 302 p. : illISBN:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF6146.I58 O544 2007 (Browse shelf(Opens below))	Available	201104280010

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Includes bibliographical references and index

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