Principles of marketing / Philip Kotler, Gary Armstrong

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TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2008Edition: 12th ed; Pearson international editionDescription: xxxiv, 599 p., 99 unnumbered p. : ill. (chiefly col.)ISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415 K674P 2008 (Browse shelf(Opens below))	Checked out	2025-08-09	201301310084

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Includes bibliographical references and indexes

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