Promotional marketing : how to create, implement and integrate campaigns that really work / Roddy Mullin.

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Material type: Text

TextPublication details: London : Kogan Page, 2014.Edition: 6th edDescription: xxi, 265 pISBN:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5438.5 M844P 2014 (Browse shelf(Opens below))	Available	2014000003822

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Includes bibliographical references and index

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