Essentials of marketing research : a hands-on orientation / Naresh K. Malhotra.

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Contact Circulation Desk	HF5415.2 M343E 2015 (Browse shelf(Opens below))	Available	2016000003948

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Previous	HF5415.2 M322M 2007 Marketing research /	HF5415.2 M343B Basic marketing research : applications to contemporary issues /	HF5415.2 M343B 2002 Basic marketing research : applications to contemporary issues /	HF5415.2 M343E 2015 Essentials of marketing research : a hands-on orientation /	HF5415.2 M343M Marketing research : an applied orientation	HF5415.2 M343M 1996 Marketing research : an applied orientation /	HF5415.2 M343M 2004 Marketing research : an applied orientation /	Next

Includes bibliographical references and index.

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