Humanizing big data : marketing at the meeting of data, social science and consumer insight / Colin Strong.

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TextPublisher: London : KoganPage, 2015Description: x, 212 pages : illustrationsContent type:

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Item type	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415.125 S776H 2015 (Browse shelf(Opens below))	Checked out	2025-08-09	2017000001689

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Includes bibliographical references and index

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