Principles of marketing / Philip Kotler, Gary Armstrong.

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TextPublisher: Boston : Pearson, [2016]Edition: 16e, global editionDescription: 731 pages : illustrations ; 28 cmContent type:

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Item type	Home library	Collection	Shelving location	Status	Barcode
Books	BU Library and Learning Space	Books	Contact Circulation Desk	Available	2018000001961

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Includes bibliographical references and index.

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