Marketing for tourism, hospitality & events : a global & digital approach / Simon Hudson and Louise Hudson

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TextCopyright date: Los Angeles, Calif. : Sage, 2017Description: xii, 370 pages : color illustrationsContent type:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415.127 H827M 2017 (Browse shelf(Opens below))	Available	2019000000864

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Previous	No cover image available		No cover image available		No cover image available	No cover image available	No cover image available	Next
Previous	HF5415.127 D522M The market segmentation workbook	HF5415.127 H377G Geodemographics, GIS, and neighbourhood targeting /	HF5415.127 H644W Was there a Pepsi generation before Pepsi discovered it? : youth-based segmentation in marketing	HF5415.127 H827M 2017 Marketing for tourism, hospitality & events : a global & digital approach /	HF5415.127 L566M Making niche marketing work : how to grow bigger by acting smaller	HF5415.127 L566M Making niche marketing work : how to grow bigger by acting smaller	HF5415.127 M322M Market segmentation : a step-by-step approach to creating profitable market segments	Next

Includes bibliographical references and index

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