Reputation management : the key to successful public relations and corporate communication / John Doorley and Helio Fred Garcia.

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Material type: Text

TextPublication details: New York : Routledge, 2011.Edition: 2nd edDescription: xxvii, 428 p. : ill. ; 27 cmISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HD59 D667R 2011 (Browse shelf(Opens below))	Available	201108030019

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Previous	HD59 D395Q Qualitative research methods in public relations and marketing communications /	HD59 D543P Power and influence : mastering the art of persuasion	HD59 D667R Reputation management : the key to successful public relations and corporate communication /	HD59 D667R 2011 Reputation management : the key to successful public relations and corporate communication /	HD59 F427C Crisis communications : a casebook approach	HD59 F427C 2002 Crisis communications : a casebook approach /	HD59 F427C 2002 Crisis communications : a casebook approach /	Next

Includes bibliographical references and index.

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