TY  - BOOK
AU  - Kotler,Philip
AU  - Armstrong,Cary
TI  - Marketing : an introduction
AV  - HF5415 K674M 1990
PY  - 1990///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - MARKETING
KW  - MANAGEMENT
ER  -