Clark, Shawn <br/><br/>
The co-marketing solution : strategic marketing through better branding, improved trade relationships, superior promotions, effective fact-based selling, accurate ROI analyses of trade spending 

 - Lincolnwood, Ill. :  NTC Business,  2000 
 - 207 
<br/><br/><label>ISBN: </label>0658000063 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING--UNITED STATES--MANAGEMENT
<br/><br/><label>LC Class. No.: </label>HF5415.13  / C527C