TY - BOOK AU - Newman,Bruce I. TI - Handbook of political marketing SN - 076191109X AV - JF2112 .C3 H362 PY - 1999/// CY - Thousand Oaks, Calif. PB - Sage KW - CAMPAIGN MANAGEMENT KW - POLITICAL CAMPAIGNS KW - MARKETING N1 - Includes bibliographical references and index ER -