TY  - BOOK
AU  - Jefkins,Frank
AU  - Yadin,Daniel
TI  - Advertising
T2  - Frameworks series
SN  - 0273634356
AV  - HF5823 J434A 2000
PY  - 2000///
CY  - Harlow
PB  - Financial Times/Prentice Hall
KW  - Advertising
N1  - Includes index
ER  -