Riel, Cees B.M. van <br/><br/>
Essentials of corporate communication :  implementing practices for effective reputation management / 
Cees B.M. van Riel and Charles J. Fombrun 
 - London :  Routledge,  2007 
 - 306 p. :  ill. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780415328265 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in management<br/>CORPORATE IMAGE<br/>CORPORATIONS--PUBLIC RELATIONS
<br/><br/><label>LC Class. No.: </label>HD30.3  / R534E