Healey, Matthew <br/><br/>
What is branding? / 
Matthew Healey 
 - Singapore :  Page One,  2008 
 - 256 p. :  ill. (chiefly col.) 
 - Essential design handbooks .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9789812456069 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products<br/>Branding (Marketing)<br/>Product management
<br/><br/><label>LC Class. No.: </label>HD69.B7  / H424W