Altstiel, Tom <br/><br/>
Advertising creative :  strategy, copy + design / 
Tom Altstiel, Jean Grow 
 - 2nd ed. 
 - Los Angeles, Calif. :  SAGE,  c2010 
 - 347 p. :  ill. (chiefly col.) 
<br/><br/> Rev. ed. of: Advertising strategy, c2006 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781412974912 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING
<br/><br/><label>LC Class. No.: </label>HF 5823  / A477A 2010