TY - BOOK AU - Stacks,Don W. AU - Michaelson,David TI - A practitioner's guide to public relations research, measurement and evaluation T2 - Public relations collection SN - 9781606491010 AV - HM1221 S722P 2010 PY - 2010/// CY - New York, N.Y. PB - Business Expert Press KW - Public relations KW - Research N1 - Includes bibliographical references and index ER -