TY  - BOOK
AU  - East, Robert
AU  - Wright, Malcolm
AU  - Vanhuele, Marc
TI  - Consumer behaviour: applications in marketing 
SN  - 9781446211236
AV  - HF 5415.32 E277C 2013
PY  - 2013///
CY  - Los Angeles, Calif.
PB  - SAGE
KW  - Consumer behavior
N1  - Includes bibliographical references and indexes
ER  -