Austin, Erica Weintraub, Strategic public relations management : planning and managing effective communication programs / Erica Weintraub Austin, Bruce E. Pinkleton. - Third edition. - 389 pages : illustrations. - Routledge communication series . Includes bibliographical references and indexes. ISBN: 9780415517690 Subjects--Topical Terms: Public relations--Management. LC Class. No.: HD59 / A977S 2015