TY  - BOOK
AU  - Williams,Eliza
TI  - How 30 great ads were made: from idea to campaign 
SN  - 9781856698214
AV  - HF5827 W544H 2012
PY  - 2012///
CY  - London
PB  - Laurence King Publishing
KW  - Advertising
KW  - History
KW  - 21st century
KW  - Case studies
KW  - Advertising campaigns
ER  -