Stone, Marilyn A. <br/><br/>
International strategic marketing  a European perspective /  [electronic resource] : 
Marilyn A. Stone and J.B. McCall. 
 - London :  Routledge,  2004. 
 - 1 online resource 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780203347034 9780203499528 (electronic bk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--European Union countries.<br/>Foreign trade promotion--European Union countries.<br/>Strategic planning--European Union countries.<br/>Export marketing.<br/>Foreign trade promotion.<br/>Strategic planning.
<br/><br/><label>LC Class. No.: </label>HF1416.6.E85  / S76 2004