TY  - BOOK
AU  - Berger, Arthur Asa,
TI  - Ads, fads, and consumer culture: advertising's impact on American character and society 
SN  - 9781442206687
AV  - HF5823 B473A 2011
PY  - 2011///
CY  - Lanham, Mdu.
PB  - Rowman & Littlefield
KW  - Advertising
KW  - United States
KW  - Popular culture
KW  - Consumer education
N1  - Includes bibliographical references and index
ER  -