Data Collection and Privacy Policies

BU Library uses cookie or similar technologies to enhance your browsing experience as follows:

🍪 What are cookies?

Cookies are small text files placed on your browser by websites. They help make websites work, or work more efficiently. They also "remember" some of your preferences, so you don't have to set a preference again every time you switch to a different page on the same website.

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Use of Essential Cookies

BU Library uses essential cookies to ensure the core functionality of our library system, including user authentication, session management, and accessibility features. These cookies are strictly necessary for the website to function and cannot be disabled.

Here is the list of essential cookies used on the BU Library system.

Storage	Name	Value	Expiration	Description
Cookie	CGISESSID	Session ID	Until logout or end of session	Session cookie
Cookie	KohaOpacLanguage	Language code	3 years	Stores the language the user selected, so the online catalog will appear in that same language the next time it is visited.
Cookie	form_serialized form_serialized_limits	Search terms and limits	End of session or when the advanced search page is accessed again.	jQuery cookie. Stores search terms and limits of the last advanced search. Set when an advanced search is submitted.
Cookie	search_path_code	ads (fewer) or exs (more)	End of session or when the advanced search page is accessed again.	jQuery cookie. Related to serialized_form* cookies. Stores if the advanced search form was used with 'More options' or 'Fewer options'.
Cookie	num_paragraph	Count of search options added	End of session or when the advanced search page is accessed again.	jQuery cookie. Used to store the number of created options when user selects 'More options' in advanced search to increase search boxes.
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📶 Use of Google Analytics

BU Library uses Google Analytics to analyze website traffic and improve user experience. Google Analytics helps us understand how visitors interact with our website by collecting anonymous information such as:

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How We Use This Data

We use Google Analytics data to:

Improve website navigation and user experience
Identify popular resources and services
Ensure our platform is accessible and user-friendly

Data Collection and Privacy

Google Analytics uses cookies to collect this information. However, no personally identifiable information (such as names or library account details) is shared with Google. The data is processed in accordance with Google’s Privacy Policy.

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Your search returned 11 results.

Results
			Political advertising in Western democracies : parties & candidates on television by Kaid, Lynda Lee [ed.] Holtz-Bacha, Christina, ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, Calif. : Sage, 1995 Availability: Items available for loan: BU Library and Learning Space (4)Call number: JF2112 .T4 K342P, ... Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	The Sage handbook of political advertising / editors Lynda Lee Kaid, Christina Holtz-Bacha by Kaid, Lynda Lee [ed.] Holtz-Bacha, Christina [ed.] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Thousand Oaks, Calif. : Sage, c2006 Availability: Items available for loan: BU Library and Learning Space (1)Call number: JF2112 .A4 S233. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Winning elections with political marketing / Philip John Davies, Bruce I. Newman editors by Davies, Philip John [ed.] Newman, Bruce I [ed.] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : Haworth Press, c2006 Availability: Items available for loan: BU Library and Learning Space (1)Call number: JK 2281 W566. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Pulp politics : how political advertising tells the stories of Amerian politics / Glenn W. Richardson Jr. by Richardson, Glenn W., Jr Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Lanham, Md. : Rowman & Littlefield, c2003 Availability: Items available for loan: BU Library and Learning Space (1)Call number: JK2281 R523P. Found in Open Library: Place hold Save to lists Add to cart (remove)
			The codes of advertising : fetishism and the political economy of meaning in the consumer society by Jhally, Sut Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : Routledge, 1990 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5827 J424C. Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Advertising in developing and emerging countries : the economic, political and social context / edited by Emmauel C. Alozie. by Alozie, Emmanuel C [ed.] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Farnham : Gower, c2011 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5813 .D44 A383. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Lights, camera, campaign! : media, politics, and political advertising / edited by David A. Schultz by Schultz, David A [ed.] Series: Popular politics & governance in America Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : Peter Lang, c2004 Availability: Items available for loan: BU Library and Learning Space (1)Call number: JF2112 .A4 L533. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Campaigning for hearts and minds : how emotional appeals in political ads work / Ted Brader by Brader, Ted Series: Studies in communication, media, and public opinion Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Chicago, Ill. : The Univ. of Chicago Press, 2006 Availability: Items available for loan: BU Library and Learning Space (1)Call number: JA74.5 B722C. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Local cover image Image from Amazon.com	Campaigning for hearts and minds : how emotional appeals in political ads work / Ted Brader. by Brader, Ted Series: Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Chicago, Ill. : University of Chicago Press, 2020 Online resources: Electronic Resources Availability: No items available. Found in Open Library: Save to lists Add to cart (remove)
		Image from Amazon.com	Public information campaigns & opinion research : a handbook for the student & practitioner / edited by Hans-Dieter Klingemann, Andrea Rommele by Klingemann, Hans-Dieter Rommele, Andrea Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: London : Sage, 2002 Availability: Items available for loan: BU Library and Learning Space (1)Call number: JF2112 .C3 P824. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Local cover image Image from Amazon.com	Fashion, identity, image / Paul Jobling, Philippa Nesbitt and Angelene Wong. by Jobling, Paul [author.] Nesbitt, Philippa [author.] Wong, Angelene [author.] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Bloomsbury Visual Arts, 2022 Online resources: Electronic Resources Availability: No items available. Found in Open Library: Save to lists Add to cart (remove)