BU Library and Learning Space

Your search returned 32 results.

Sort
Results
Amazon cover image
Image from Amazon.com
Handbook of services marketing & management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif. : Sage, 2000
Availability: Not available: Checked out (1).

Services marketing : Australia and New Zealand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sydney : Prentice Hall, 1998
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.122 L683S.

The management and marketing of services by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 1993
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.5 M82M.

Amazon cover image
Image from Amazon.com
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz by
Edition: 7th ed., global ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : Pearson, c2011
Availability: Not available: Checked out (1).

Amazon cover image
Image from Amazon.com
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz by
Edition: 6th ed. , Pearson international ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.13 L683S 2007.

Local cover image
Amazon cover image
Image from Amazon.com
Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock. by
Edition: Eighth edition
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: New Jersey : World Scientific, 2016
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.13 W577S 2016.

Amazon cover image
Image from Amazon.com
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz by
Edition: 5th ed. , international ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.13 L683S 2004. Not available: Checked out (1).

Amazon cover image
Image from Amazon.com
Services marketing : integrating focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner by
Edition: 3rd ed. , international ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD9980.5 Z447S 2003.

Amazon cover image
Image from Amazon.com
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler by
Edition: 5th ed. , McGraw-Hill international ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : McGraw-Hill, 2009
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD9980.5 Z447S 2009. Not available: Checked out (1).

Amazon cover image
Image from Amazon.com
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
Edition: 6th ed. , McGraw-Hill international ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York, N.Y. : McGraw Hill, 2013
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD 9980.5 Z447S 2013.

Local cover image
Amazon cover image
Image from Amazon.com
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
Edition: Seventh editionMcGraw-Hill Education international edition
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Copyright date: New York, N.Y. : McGraw-Hill Education, ©2018
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD9980.5 Z447S 2018.

Amazon cover image
Image from Amazon.com
Relationship marketing in professional services : a study of agency-client dynamics in the advertising sector / Aino Halinen. by Series: Routledge advances in management and business studies
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Routledge, 2005
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5415.55 H344R.

Local cover image
Amazon cover image
Image from Amazon.com
Relationship marketing in professional services [electronic resource] : a study of agency-client dynamics in the advertising sector / Aino Halinen. by Series: Routledge advances in management and business studies ; 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Routledge, 2002
Online resources:
Availability: No items available.

Amazon cover image
Image from Amazon.com
Meeting customer needs / Ian Smith by Series: Chartered Management Institute series
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Amsterdam : Butterworth-Heinemann, c2003
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 S647M 2003.

Amazon cover image
Image from Amazon.com
Service marketing : a managerial approach / Rebekah Bennett ... [et al.] ; edited by Janet R. McColl-Kennedy by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Milton : Wiley, 2003
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD9980.5 S478.

Amazon cover image
Image from Amazon.com
The art of client service / Robert Solomon. by
Edition: Rev. and updated ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York, N.Y. : Kaplan, c2008
Other title:
  • The art of client service : 58 things every advertising & marketing professional should know
Availability: Not available: Checked out (1).

Local cover image
Amazon cover image
Image from Amazon.com
Digital disciplines : attaining market leadership via the cloud, big data, social, mobile, and the internet of things / Joe Weinman. by Series: Wiley CIO series
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Copyright date: Hoboken : John Wiley & Sons, ©2015
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.1265 W446D 2015.

Relationship marketing : bringing quality, customer service and marketing together by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 1994
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 C474R.

The power of relationship marketing : how to keep customers for life by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Pitman, 1994
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.5 C725P.

Amazon cover image
Image from Amazon.com
Customer equity : building and managing relationships as valuable assets / Robert C. Blattberg, Gary Getz, Jacquelyn S. Thomas by
Material type: Text Text; Literary form: Not fiction ; Audience: General;
Publication details: Boston, Mass. : Harvard Business School Pub. Co., c2001
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.55 B527C.

Library Opening Hours

Mon. - Sat. : 8:30 - 20:00

Public Holidays : Closed

Sun. : Closed

Contact Us

9/1 Moo 5, Surat Osathanugrah Library (Building C6), Phaholyothin Road, Klong Nueng, Klong Luang, Pathumthani 12120

Phone : 02-407-3888 ext. 2701

E-mail : library@bu.ac.th