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		Image from Amazon.com	What's your story? : storytelling to move markets, audiences, people, and brands / Ryan Mathews, Watts Wacker by Mathews, Ryan Wacker, Watts Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Upper Saddle River, N.J. : FT Press, c2008 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 M373W. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	The myth of excellence : why great companies never try to the best at everything / Fred Crawford and Ryan Mathews by Crawford, Fred Mathews, Ryan Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : Crown Business, c2001 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.2 C728M. Found in Open Library: Place hold Save to lists Add to cart (remove)

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