Marketing champions : practical strategies for improving marketing's power, influence, and business impact / Roy A. Young, Allen M. Weiss, and David W. Stewart

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Material type: Text

TextPublication details: Hoboken, N.J. : Wiley, c2006Description: 270 p. : illISBN:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415 Y686M (Browse shelf(Opens below))	Available	200801250005

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Includes bibliographical references and index

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