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Advances in corporate branding / edited by John M.T. Balmer, Brunel University London, UK [and three others].

Contributor(s): Material type: TextTextSeries: Journal of brand management : advanced collectionsCopyright date: London : Palgrave Macmillan, ©2017Description: xiii, 205 pages : illustrationsContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781352000078
Subject(s): LOC classification:
  • HF5415.1255 A382 2017
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Item type Home library Collection Shelving location Call number Status Barcode
Books Books BU Library and Learning Space Books Book Shelves HF5415.1255 A382 2017 (Browse shelf(Opens below)) Available 2017000002804
Total holds: 0

Includes bibliographical references and index

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