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001 | 000071320 | ||
005 | 20250517160237.0 | ||
008 | s2000 xxu 0000 000 0 eng d | ||
020 | _a003021114X | ||
035 | _a2001072344 | ||
050 | 4 |
_aHF5837 _bP373A 2000 |
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100 | 1 |
_aParente, Donald _942859 |
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245 | 1 | 0 |
_aAdvertising campaign strategy : _ba guide to marketing communication plans |
250 | _a2nd ed. | ||
260 |
_aFort Worth, Tex. : _bDryden Press, _c2000 |
||
300 | _a371 p. | ||
650 | 4 |
_aADVERTISING CAMPAIGNS _912341 |
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650 | 0 |
_aCommunication in marketing _97458 |
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650 | 4 |
_aMARKETING RESEARCH _95148 |
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990 |
_aA37125 _bNov 26 2004 7:33PM |
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991 | 0 | 0 | _a0303 |
997 |
_b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
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942 |
_2lcc _cBK |
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_c158474 _d158474 |