| 000 | 00648nam0a22002050a04500 | ||
|---|---|---|---|
| 001 | 000071520 | ||
| 005 | 20250302035002.0 | ||
| 008 | s1999 xxu 000 0 eng d | ||
| 035 | _a2001072545 | ||
| 050 | 4 |
_aP96 .M34 _bM424 1999 |
|
| 100 | 1 |
_aSohn, Ardyth Broadrick _943040 |
|
| 245 | 1 | 0 | _aMedia management : a casebook approach |
| 250 | _a2nd ed. | ||
| 260 |
_aMahwah, N.J. : _bLawrence Erlbaum Associates, _c1999 |
||
| 300 | _a383 | ||
| 650 | 4 |
_aMASS MEDIA _xMANAGEMENT _xCASE STUDIES _943041 |
|
| 991 | 0 | 0 | _a0303 |
| 997 |
_b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c158577 _d158577 |
||