000 | 01014nam0a22002770a04500 | ||
---|---|---|---|
001 | 000145844 | ||
005 | 20250302063756.0 | ||
008 | s2007 enk fnx000 000 0neng d | ||
020 | _a9780230500280 | ||
035 | _a2007001932 | ||
050 | 4 |
_aHF1414 _bA536C |
|
100 | 1 |
_aAnholt, Simon _9112600 |
|
245 | 1 | 0 |
_aCompetitive identity : _bthe new brand management for nations, cities and regions / _cSimon Anholt |
260 |
_aBasingstoke : _bPalgrave Macmillan, _c2007 |
||
300 |
_a134 p. : _bill. |
||
504 | _aIncludes bibliographical references and index | ||
650 | 0 |
_aCOMPETITION, INTERNATIONAL _920679 |
|
650 | 0 |
_aPLACE MARKETING _9116527 |
|
650 | 0 | _aPRODUCT MANAGEMENT | |
650 | 0 |
_aINTERNATIONAL RELATIONS _97466 |
|
949 |
_b200705230075 _p1485.00 _nBUR _rSID02 RONO20070202 ORDNO12 _t10 _c10 _lB _hHF1414 _j0 _iA536C |
||
990 |
_aA39016 _bJul 5 2007 1:50PM |
||
991 | 0 | 0 | _a0303 |
997 |
_b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
||
942 |
_2lcc _cBK |
||
999 |
_c222412 _d222412 |