000			01228nam0a22003130a04500
001			000151149
005			20250517160239.0
008			s2006 at fnx000 000 0neng d
020			_a0324422822
020			_a0324322712
035			_a2008002623
050		4	_aHF 5837 _bP373A 2006
100	1		_aParente, Donald E. _9123322
245	1	0	_aAdvertising campaign strategy : _ba guide to marketing communication plans / _cDonald E. Parente
250			_a4th ed. , international student ed.
260			_aAustralia : _bThomson/South-Western, _cc2006
300			_a400 p. : _bill.
504			_aIncludes bibliographical references and index
590			_aAccess no. 201102030010 is photocopy
650		0	_aAdvertising campaigns _912341
650		0	_aCommunication in marketing _97458
650		0	_aMarketing research _95148
949			_b200807220004 _p397.00 _nBUR _rSID02 RONO20080211 ORDNO37 _t10 _c10 _lB _hHF 5837 _j0 _iP373A 2006
949			_b201102030010 _p304.00 _nBUK _rSID02 RONO20110031 ORDNO1 _t10 _c10 _lB _hHF 5837 _j0 _iP373A 2006
990			_aA37125 _bMay 3 2011 10:40AM
991	0	0	_a0303
997			_b03 _cโฆษณา การสื่อสารเพื่อการตลาด
942			_2lcc _cBK
999			_c226900 _d226900