000 00875nam a2200265 a 4500
001 000302316
005 20250302074924.0
008 140606s2015 nyua f b 001 0 eng d
020 _a9780071840972
050 4 _aHF5415
_bD526G 2015
100 1 _aDidner, Pam.
_9146662
245 1 0 _aGlobal content marketing :
_bhow to create great content, reach more customers, and build a worldwide marketing strategy that works /
_cPam Didner.
260 _aNew York, New York :
_bMcGraw-Hill Education,
_cc2015.
300 _a244 pages :
_billustrations.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and index
650 0 _aMarketing.
650 0 _aStrategic planning.
_95803
990 _aA47060
_b20150525
991 0 0 _a0202
997 _b02
942 _2lcc
_cBK
999 _c245724
_d245724