| 000 | 00911nam a2200289 a 4500 | ||
|---|---|---|---|
| 001 | 000302592 | ||
| 003 | Th-BaBU | ||
| 005 | 20250302074957.0 | ||
| 008 | 130705t2013 caua f b 001 0 eng | ||
| 020 | _a9781118611319 | ||
| 040 |
_aTh-BaBU _cTh-BaBU |
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| 050 | 4 |
_aHF5415.32 _bM346H 2013 |
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| 100 | 1 |
_aMalone, Chris _9146895 |
|
| 245 | 1 | 0 |
_aThe human brand : _bhow we relate to people, products, and companies / _cChris Malone, Susan T. Fiske |
| 250 | _aFirst edition | ||
| 260 |
_aSan Francisco : _bJossey-Bass, _cc2013. |
||
| 300 |
_axii, 196 p : _bill. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aConsumer behavior _98257 |
|
| 650 | 0 |
_aMarketing |x Psychological aspects _9146896 |
|
| 700 | 1 |
_aFiske, Susan T. _991207 |
|
| 946 |
_a60-2 _bNew titles in September 2019 |
||
| 990 | _aA37125 |b 20190902 | ||
| 991 | 0 | 0 | _a0202 |
| 997 | _bmar | ||
| 942 |
_2lcc _cBK |
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| 999 |
_c245899 _d245899 |
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