| 000 | 01433nam a2200337 i 4500 | ||
|---|---|---|---|
| 001 | 000310774 | ||
| 003 | Th-BaBU | ||
| 040 |
_aTh-BaBU _cTh-BaBU |
||
| 005 | 20250302075551.0 | ||
| 008 | 160825s2015 maua f bi 0 1 0 eng d | ||
| 020 | _a9781292060460 | ||
| 050 | 4 |
_aHF5415.129 _bP345M 2015 |
|
| 100 | 1 |
_aPalmatier, Robert W., _eauthor _9149394 |
|
| 245 | 1 | 0 |
_aMarketing channel strategy / _cRobert Palmatier, University of Washington's Foster School of Business ; Louis W. Stern, Northwestern University's Kellogg School of Management ; Adel I. El-Ansary, University of North Florida's Coggin College of Business |
| 250 | _aEighth edition, Global edition | ||
| 264 | 1 |
_aBoston : _bPearson, _c2015. |
|
| 300 |
_a496 pages : _bcolor illustrations. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
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| 504 | _aIncludes bibliographical references and indexes | ||
| 500 | _aThis eighth edition has a new title, a new structure, several new chapters, and substantial revisions | ||
| 650 | 0 |
_aMarketing channels _919038 |
|
| 700 | 1 |
_aStern, Louis W., _eauthor _919037 |
|
| 700 | 1 |
_aAnsary, Adel I., _eauthor _9149395 |
|
| 990 |
_aA33069 _b20220824 |
||
| 991 | 0 | 0 | _a0202 |
| 997 | _bmar | ||
| 942 |
_2lcc _cBK |
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| 999 |
_c247737 _d247737 |
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