000 00972nam a22003137i 4500
001 000315617
003 TH-BaBU
005 20250302080551.0
008 200330s2017 enka|||f b||| 001 0 eng d
020 _a9780749477240
040 _aTH-BaBU
_cTH-BaBU
050 4 _aHF5415.125
_bW363C 2017
100 1 _aWang, Becky,
_eauthor
_9153664
245 1 0 _aCreativity and data marketing :
_ba practical guide to data innovation /
_cBecky Wang
264 1 _aLondon :
_bKogan Page,
_c2017
300 _axxiii, 216 pages :
_billustrations
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 0 _aMarketing science series
504 _aIncludes bibliographical references and index
650 0 _aMarketing
_xData processing
_939948
650 0 _aMarketing research
_95148
942 _2lcc
_cBK
946 _a61-2
_bNew titles in August 2019
990 _aA37125
_b20190826
991 0 0 _a0202
997 _bmar
999 _c250411
_d250411