| 000 | 00896nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | 252661 | ||
| 999 |
_c252661 _d252661 |
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| 003 | TH-BaBU | ||
| 005 | 20250302081705.0 | ||
| 008 | 020916s2002 enka b 001 0 eng d | ||
| 020 | _a9780749438630 | ||
| 020 | _a9780585442952 (electronic bk.) | ||
| 040 |
_aUKM _cTH-BaBU |
||
| 050 | 4 |
_aHD69.B7 _bE45 2002 |
|
| 100 | 1 |
_aEllwood, Iain. _9158594 |
|
| 245 | 1 | 4 |
_aThe essential brand book _h[electronic resource] : _bover 100 techniques to increase brand value / _cIain Ellwood. |
| 250 | _a2nd ed. | ||
| 260 |
_aLondon : _bKogan Page, _c2002. |
||
| 300 | _a1 online resource | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aBrand name products. _911817 |
|
| 650 | 0 |
_aProduct management. _912858 |
|
| 856 | 4 | 1 |
_uhttp://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=81142&site=ehost-live&scope=site _zElectronic Resources |
| 942 |
_2lcc _cEB |
||