Packaging design : successful product branding from concept to shelf / Marianne Rosner Klimchuk and Sandra A. Krasovec

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Material type: Text

TextPublication details: Hoboken, N.J. : Wiley, c2006Description: 262 p. : ill. (some col.)ISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	TS195.4 K545P (Browse shelf(Opens below))	Available	200712250005

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Includes bibliographical references and index

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