Advertising media planning / Jack Z. Sissors and Roger B. Baron

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Material type: Text

TextPublication details: New York, N.Y. : McGraw-Hill, c2010Edition: 7th edDescription: 480 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF 5826.5 S577A 2010 (Browse shelf(Opens below))	Available	201103180023

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Includes bibliographical references and index

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