Truth, lies, and advertising : the art of account planning / by John Steel.

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Material type: Text

TextSeries: Adweek booksPublication details: New York, N.Y. : Wiley, c1998.Description: 298 p. : illISBN:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF 5837 S733T (Browse shelf(Opens below))	Available	201202080024

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Includes bibliographical references and index

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