Service innovation : how to go from customer needs to breakthrough services / Lance A. Bettencourt.

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Material type: Text

TextPublication details: New York, N.Y. : McGraw Hill, c2010.Description: 255 p. : illISBN:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF 5415.5 B477S (Browse shelf(Opens below))	Available	201202090088

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Includes bibliographical references and index

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