Online consumer psychology : understanding and influencing consumer behavior in the virtual world / edited by: Curtis P. Haugtvedt, Karen A. Machleit, Richard F. Yalch
Material type:
- 9780805851557
- HF5415.32 O544
Item type | Home library | Collection | Shelving location | Call number | Status | Barcode | |
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BU Library and Learning Space | Books | Book Shelves | HF5415.32 O544 (Browse shelf(Opens below)) | Available | 201109120047 |
Includes bibliographical references and indexes
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