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Advertising age : the principles of advertising and marketing communication at work /

Thorson, Esther

Advertising age : the principles of advertising and marketing communication at work / Esther Thorson, Margaret Duffy Erin Gleeson. - Australia : South-Western Cengage Learning, 2012. - 176 p. : ill.

IIncludes bibliographical references and index

ISBN: 9781111528751

Subjects--Topical Terms:
Advertising--United States

LC Class. No.: HF5813.U6 / T467A 2012

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Advertising age : the principles of advertising and marketing communication at work /

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