BU Library and Learning Space

Retail marketing plans : how to prepare them how to use them (Record no. 163119)

MARC details
000 -LEADER
fixed length control field 00923nam0a22002290a04500
001 - CONTROL NUMBER
control field 000080807
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250302040440.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s1996 enk 000 0 eng d
035 ## - SYSTEM CONTROL NUMBER
System control number 2001082007
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number M322R
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McDonald, Malcolm H.B.
9 (RLIN) 49462
245 10 - TITLE STATEMENT
Title Retail marketing plans : how to prepare them how to use them
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford :
Name of publisher, distributor, etc. Butterworth-Heinemann,
Date of publication, distribution, etc. 1996
300 ## - PHYSICAL DESCRIPTION
Extent 338
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
General subdivision PLANNING
9 (RLIN) 18435
Topical term or geographic name entry element COMMUNICATION IN MARKETING
9 (RLIN) 7458
Topical term or geographic name entry element RETAIL TRADE
9 (RLIN) 4831
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Tideman, Christopher C.S.
9 (RLIN) 49463
991 00 - BU INFORMATION
BU Field of Study 0202 āļ„āļ“āļ°āļšāļĢāļīāļŦāļēāļĢāļ˜āļļāļĢāļāļīāļˆ. āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē-āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
997 ## - BU TRANSFER
-- 02
-- āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē - āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Closed Shelves (Contact Library Staff) 2019-04-22   HF5415.13 M322R 182918 2019-04-22 2019-04-22 Books

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