BU Library and Learning Space

Analysis for marketing planning / (Record no. 207315)

MARC details
000 -LEADER
fixed length control field 01316nam0a22002890a04500
001 - CONTROL NUMBER
control field 000127540
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250302055033.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s2002 xxu fnx000 000 0neng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070275475
035 ## - SYSTEM CONTROL NUMBER
System control number 2004006657
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number L435A 2002
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lehmann, Donald R.
9 (RLIN) 27714
245 10 - TITLE STATEMENT
Title Analysis for marketing planning /
Statement of responsibility, etc. Donald R. Lehmann, Russell S. Winer
250 ## - EDITION STATEMENT
Edition statement 5th ed. , international ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2002
300 ## - PHYSICAL DESCRIPTION
Extent 256 p. :
Other physical details ill.
490 0# - SERIES STATEMENT
Series statement McGraw-Hill/Irwin series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
Geographic subdivision UNITED STATES
General subdivision MANAGEMENT
9 (RLIN) 95227
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Winer, Russell S.
9 (RLIN) 27716
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
b 200407020384
p 815.00
n BUR
r SID02 RONO20040324 ORDNO5
t 10
c 10
l B
h HF5415.13
j 0
i L435A 2002
b 200407020385
p 815.00
n BUK
r SID02 RONO20040324 ORDNO5
t 10
c 10
l B
h HF5415.13
j 0
i L435A 2002
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A47008
Link information for field corresponding to 9XX field Jul 7 2004 10:33AM
991 00 - BU INFORMATION
BU Field of Study 0202 āļ„āļ“āļ°āļšāļĢāļīāļŦāļēāļĢāļ˜āļļāļĢāļāļīāļˆ. āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē-āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
997 ## - BU TRANSFER
-- 02
-- āļāļēāļĢāļ•āļĨāļēāļ” āļāļēāļĢāļ‚āļēāļĒ āļāļēāļĢāļœāļĨāļīāļ• āļāļēāļĢāļšāļĢāļīāļŦāļēāļĢāļœāļĨāļīāļ•āļ āļąāļ“āļ‘āđŒ āļāļēāļĢāļŠāđˆāļ‡āđ€āļ‚āđ‰āļē - āļ­āļ­āļ āļāļēāļĢāļ„āļ§āļšāļ„āļļāļĄāļ„āļļāļ“āļ āļēāļž āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļœāļđāđ‰āļšāļĢāļīāđ‚āļ āļ„
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
Weeding   Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Closed Shelves (Contact Library Staff) 2019-05-30   HF5415.13 L435A 2002 200407020384 2019-05-30 2019-05-30 Books
    Library of Congress Classification   Available Books BU Library and Learning Space BU Library and Learning Space Closed Shelves (Contact Library Staff) 2019-05-30   HF5415.13 L435A 2002 200407020385 2019-05-30 2019-05-30 Books

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