Strategic marketing management : (Record no. 248154)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01000nam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000311395 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Th-BaBU |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Th-BaBU |
| Transcribing agency | Th-BaBU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250302075730.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160915s2013 nyua f 01 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780750659383 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | W447S 2013 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wilson, R. M. S. |
| Fuller form of name | (Richard Malcolm Sano) |
| 9 (RLIN) | 150097 |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic marketing management : |
| Remainder of title | planning, implementation and control / |
| Statement of responsibility, etc. | Richard M.S. Wilson and Colin Gilligan. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Yorw : |
| Name of publisher, distributor, etc. | Routledge, |
| Date of publication, distribution, etc. | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 867 p. : |
| Other physical details | ill. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| 9 (RLIN) | 4770 |
| Topical term or geographic name entry element | Strategic planning |
| 9 (RLIN) | 5803 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gilligan, Colin. |
| 9 (RLIN) | 84907 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | A33069 |
| Link information for field corresponding to 9XX field | 20220824 |
| 991 00 - BU INFORMATION | |
| BU Field of Study | 0202 āļāļāļ°āļāļĢāļīāļŦāļēāļĢāļāļļāļĢāļāļīāļ. āļāļēāļĢāļāļĨāļēāļ āļāļēāļĢāļāļēāļĒ āļāļēāļĢāļāļĨāļīāļ āļāļēāļĢāļāļĢāļīāļŦāļēāļĢāļāļĨāļīāļāļ āļąāļāļāđ āļāļēāļĢāļŠāđāļāđāļāđāļē-āļāļāļ āļāļēāļĢāļāļ§āļāļāļļāļĄāļāļļāļāļ āļēāļ āļāļĪāļāļīāļāļĢāļĢāļĄāļāļđāđāļāļĢāļīāđāļ āļ |
| 997 ## - BU TRANSFER | |
| -- | mar |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | Books | BU Library and Learning Space | BU Library and Learning Space | Book Shelves | 2019-08-26 | Purchase | 1 | 1 | HF5415.13 W447S 2013 | 2016000005035 | 2025-05-13 | 2023-08-26 | 2019-08-26 | Books |
