Brand asset management : driving profitable growth through your brands

By:

Material type: Text

TextPublication details: San Francisco, Calif. : Jossey-Bass, 2000Description: 265ISBN:

Subject(s):

LOC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HD69 .B7 D384B (Browse shelf(Opens below))	Available	280920000026

Total holds: 0

Previous								Next
Previous	HD69.B7 D357B 2016 Brand genius /	HD69 .B7 D363B Brands /	HD69 .B7 D384B Brand asset management : driving profitable growth through your brands	HD69 .B7 D384B Brand asset management : driving profitable growth through your brands	HD69.B7 D384B 2002 Brand asset management : driving profitable growth through your brands /	HD 69 .B7 D384C Competitive success : how branding adds value /	HD69 .B7 D384M More than a name : an introduction to branding /	Next

There are no comments on this title.

to post a comment.

Storage	Name	Value	Expiration	Description
Cookie	CGISESSID	Session ID	Until logout or end of session	Session cookie
Cookie	KohaOpacLanguage	Language code	3 years	Stores the language the user selected, so the online catalog will appear in that same language the next time it is visited.
Cookie	form_serialized form_serialized_limits	Search terms and limits	End of session or when the advanced search page is accessed again.	jQuery cookie. Stores search terms and limits of the last advanced search. Set when an advanced search is submitted.
Cookie	search_path_code	ads (fewer) or exs (more)	End of session or when the advanced search page is accessed again.	jQuery cookie. Related to serialized_form* cookies. Stores if the advanced search form was used with 'More options' or 'Fewer options'.
Cookie	num_paragraph	Count of search options added	End of session or when the advanced search page is accessed again.	jQuery cookie. Used to store the number of created options when user selects 'More options' in advanced search to increase search boxes.
Cookie	bib_list	List of record IDs (biblionumbers) separated by /	End of session or until the cart is emptied.	Stores cart contents in the online catalog. Set when records are added to the cart for the first time.