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Marketing / Roger A. Kerin ... [et al.]

Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2003Edition: 7th ed. , international edDescription: 741 p. : col. ill. + 1 CD-ROMISBN:
  • 0071217258
Subject(s): LOC classification:
  • HF5415 M374 2003
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Item type Home library Collection Shelving location Call number Status Barcode
Books Books BU Library and Learning Space Books Closed Shelves (Contact Library Staff) HF5415 M374 2003 (Browse shelf(Opens below)) Available 200304260016
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HF5415 M374 1997 Marketing / HF5415 M374 1997 Marketing / HF5415 M374 2000 Marketing 00/01 / HF5415 M374 2003 Marketing / HF5415 M374 2003 Marketing / HF5415 M374 2003 The marketing book / HF5415 M374 2003 The marketing book /

Includes bibliographical references and indexes

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