A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr.

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TextSeries: The Irwin/McGraw-Hill series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2003Edition: 9th ed. , international edDescription: 280 p. : illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.13 P473P 2003 (Browse shelf(Opens below))	Available	200310040027

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Includes bibliographical references and index

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