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Service innovation : how to go from customer needs to breakthrough services / Lance A. Bettencourt.

By: Material type: TextTextPublication details: New York, N.Y. : McGraw Hill, c2010.Description: 255 p. : illISBN:
  • 9780071713009
Subject(s): LOC classification:
  • HF 5415.5 B477S
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Item type Home library Collection Shelving location Call number Status Barcode
Books Books BU Library and Learning Space Books Book Shelves HF 5415.5 B477S (Browse shelf(Opens below)) Available 201202090088
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Includes bibliographical references and index

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