Customer relationship management : concept, strategy, and tools / V. Kumar, Werner Reinartz.
Material type:
- text
- unmediated
- volume
- 9783642201301
- HF5415.5 K852C 2012
Item type | Home library | Collection | Shelving location | Call number | Status | Barcode | |
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BU Library and Learning Space | Books | Book Shelves | HF5415.5 K852C 2012 (Browse shelf(Opens below)) | Available | 2017000004005 |
Includes bibliograpical references and index
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